“What has my attention has my energy.” (Anonymous)

I started the meme_ster blog in May of 2012 as a personal challenge to track memes generated during the 2012 US presidential campaign, and to unpack their meanings and associations. I occasionally return to the blog, broadening now to public discourse in general but staying focused on how power moves through language. The concept of “memes” represents a primary vehicle of this movement. The blog is meant to be a playful exercise in critical thinking, and a way to practice directing  attention.

This work represents my personal observations and interpretations. I’m curious to know what memes other people are noticing and what you think they mean, and I’m eager to provide links to good thinking on this matter.

See “Meme as worker bee” (May 6, 2012) for more on memes, and why focus on them now.

The image on the header is from Roget’s International Thesaurus of English Words and Phrases: A Complete Book of Synonyms and Antonyms, by C.O. Sylvester Mawson (Thomas Y. Crowell Company, New York, 1927), p. 206. This version of the thesaurus is organized by categories. This excerpt is from the Intellect category, the Communication of Ideas division, and the Nature of Ideas Communicated section.

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